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THE UPSIDE-DOWN ICE CREAM

The Upside-Down Ice Cream, also known as Blizzard®, is one of Dairy Queen® most iconic and successful products. With a surprising and creative story, Blizzard® has made a breakthrough in the ice cream industry and become an indispensable symbol in Dairy Queen® product lineup.

The creative story of Blizzard® begins with a simple yet unique idea: combining smooth and creamy soft serve with additional ingredients in a blender. However, the special feature is that Blizzard® is served by “flipping it upside down” before serving it to customers. This is a remarkable creative breakthrough that brings a completely new experience. The act of “flipping it upside down” not only showcases the smoothness of the ice cream but also highlights the unique structure of the ice cream when combined with the added ingredients. This creates a rich flavor and a unique and delicious experience that no other ice cream product can match

Dairy Queen®, a renowned ice cream brand worldwide, famous for “the Upside-Down Ice Cream” (as known as Blizzard®) made its official debut in Vietnam in 2014. With over 70 years of experience, Dairy Queen® has built a solid reputation in the ice cream industry worldwide.

One of Dairy Queen® highlights is its diverse menu, offering enticing choices from soft-serve ice cream, blended treats, ice cream cakes, to beverages. Each product is made from the finest ingredients and crafted with precision to ensure the highest quality.

Available above

08 provinces and cities

in Viet Nam


over 20 restaurants

has been opened

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